Sociological study of the impact of the development of social media platforms on the evolution of speech style with a social linguistic approach
Author: Vahid Hojjatinikoo (Independent scholar)
Speaker: Vahid Hojjatinikoo
Topic: Language Contact and Change
COMELA 2022 General Session
Objective: This study was conducted with the aim of sociological study of the impact of the development of social media platforms on the evolution of speech style with a social linguistic approach in 2021.
Research Method: The method used in this research is descriptive-analytical and based on library studies, archives of articles, reputable sites and scientific documents, and academic research.
Findings: Evidence shows that with the development of new communication technologies in social media, users are more inclined to use characters and pictorial stickers and use less textual content, and this is such that the use of symbolic language has become widespread. This issue has commonalities in the age group of peers, educational classes and gender and shows a significant difference. Social factors such as gender, economic status, social class, education, age and race of users have been identified as important determinants in speech style.
Results: These findings show that with the emergence of new technologies in social media, we are witnessing a change in the style of speech of users and the diversity in providing services of these platforms has led to expectations in providing a variety of new speech styles and developers and implementer s of space communication platforms. Virtual has required the creation of new speech styles. This has created a vague future in what new speech styles are coming up on social media.
Suggestions: It is suggested that by creating specialized and academic working groups from international and intercultural institutions and organizations, possible speech styles that can be presented in cyberspace platforms by linguists, social scientists, language psychologists, presenters And developers of social media platforms.
Keywords: Sociology-Progress-Platform-Social Media-Speech Style-Social Linguistics